The luxury housing market in Spain is undergoing a fascinating shift. While traditional powerhouses like Madrid and Barcelona remain strong, exciting new destinations are joining their ranks.
This trend is highlighted in the first Report on the Luxury Housing Market in Spain by Hiscox. It reveals that the luxury sector, representing 5%, is experiencing a surge. The number of transactions a whopping 55% increase in 2022 alone!
Ultra-Rich Seeking Global Homes
This growth is fueled by the ultra-wealthy's desire to diversify their residences. With remote work becoming increasingly common, these individuals are free to choose locations based on seasonality and lifestyle preferences.
While Málaga, the Balearic Islands, Madrid, and Barcelona have long been established luxury markets, new players are emerging. Cities like San Sebastián, Sotogrande, Baqueira, and Aiguafreda are attracting the high-end clientele of the real estate market.
Sotogrande: A Luxurious Oasis
Sotogrande, nestled in Cádiz province, is renowned for its exclusivity. Here, world-class golf courses like Valderrama (continental Europe's number one) and prestigious polo clubs reign supreme.
This beachfront haven, boasting luxurious infrastructure, is a magnet for celebrities and international high-net-worth individuals. According to Engel & Volkers, over 80% of buyers are foreigners, primarily from Germany, Belgium, Switzerland, and Northern Europe.
The pandemic further amplified this trend. Many Madrid residents, who previously owned second homes in Sotogrande, have opted to make this idyllic location their primary residence.